by Ross Tinney | Oct 10, 2019 | Film Industry - Behind the Scenes
(1957 words – 7 min read) When you are on set, and the shoot is pumping out scene after scene … and I’m talking about any genre of film— TV commercials, short films, corporate videos, or full-length movies—the last person you tend to be thinking about is the...
by Ross Tinney | Oct 3, 2019 | Film Industry - Behind the Scenes
(1254 words, 4 min read) The way I see it, talent casting is 75% of my role as director. TVC Director Simon McQuoid goes further; he reckons it is 90%. Here’s what Simon says on the matter. Obviously, it depends on what you’re making. But if I’ve cast the role well...
by Ross Tinney | Sep 25, 2019 | Film Industry - Behind the Scenes
(783 words, 3 min read) The very first time I saw a steal-o-matic, I thought, “Wow, this is awesome. What a great product. I so want to win this job.” So, what is a steal-o-matic? When an ad agency gets briefed from a client, they go away and come up...
by Ross Tinney | Sep 18, 2019 | Film Industry - Behind the Scenes
(1470 words – 5 min read) So, you have a script, a screenplay, an advertising agency storyboard, or written images, and now it is time to bring it life, to translate these words onto the screen. By creating a sequence of different kinds of shots—wide shots,...
by Ross Tinney | Sep 12, 2019 | Film Industry - Behind the Scenes
(2709 words – 10 min read) No matter how many mistakes you make or how slow you progress, you’re still way ahead of everyone who isn’t trying.—Tony Robbins Life is the best teacher. It gives you countless opportunities to learn from your mistakes and do better...
by Ross Tinney | Sep 4, 2019 | Film Industry - Behind the Scenes
(7 min read – 1756 words) I was on a shoot the other day, directing a TVC with a presenter as the main talent. We had a full crew, shooting on an Arri Alexa Mini and pretty much all shots were on the highly intricate Ronin rig (more on my gear here). All was...